We want to deliver service that's beyond our customers' expectations so they will frequently visit our stores and website as well as refer Hunkemöller to their friends and family. To create the perfect customer journey – from the passionate welcome, alongside inspiring and helpful in-store and fitting room advice, to the ‘kiss goodbye' – staff need to be informed and encouraged to be the best they can be. To help make that happen, we've invested in learning and development more than ever before.

Become an expert

We think training is even better if it’s as fun and accessible as possible. Our World-Class Training includes a set of learning and development modules that bring out the best in our people. The Hunkemöller Academy, our online learning platform enables us to transform our already engaged staff into true brand ambassadors. Employees are becoming an expert in different area’s, varying from a Bra Expert to an OmniChannel Expert. Thanks to the Hunkemöller Academy, our staff members can now also be properly certified after completing each level of their training.
Great development of our employees through the HKM Academy!
Great development of our employees through the HKM Academy!

WORLD CLASS training

As a design-led brand product knowledge is an essential part of learning, that is why Hunkemöller launches a total of 8 product video’s a year informing employees of soon to be coming collections and giving tips on how to sell the products! All these initiatives enable us to develop the confident, passionate and knowledgeable staff that Hunkemöller is famous for. Our USP is World-Class Service and the unrivalled lingerie expertise that our staff deliver